Factors Behind Increasing Small Car Sales
Small cars have always had a large share of the automobile sales registered every year. Therefore, nowadays, almost every company is looking to launch a small Sedan that can suit the customers’ requirements. Moreover, in the recession hit environment, automobile companies are focusing on small cars that are available at reasonable prices and do not create much of a monetary burden on the customers. However, companies are not just content with making an economical small van rather; they are trying to infuse in it the qualities that you normally get in a medium sized or a luxurious Mitsubishi. Features like air bags, strong engine, excellent suspension, sun roofs- all are now available in small SUV’s.
In addition to the lesser prices, there are many other benefits of small vehicles. Some are summed as under:
Better mileage
A small car will always have a better mileage than medium sized automobiles, SUV’s and luxurious sedans. It can even give a mileage of 20 kilometers per liters of petrol, whereas, a large one won’t be even close to it. Hence, you will be able travel far at quite a reasonable cost.
Excellent maneuverability
A small sedan can be maneuvered quite easily. You don’t have to rethink twice before taking your vehicle in a crowded place, since it is easy to turn and can be parked in a smaller space. On the other hand big Limousine requires larger space for parking and is not easy to maneuver.
Easy Handling
The small One is easy to handle. These are more nimble, which make them lesser prone to accidents. Since the center of gravity is lower as compared to big one, the chances of them tolling over or filliping over are quite less. Moreover, since, these are small in size, these can be easily stopped. Whereas, a big van will take that fraction of a second more to stop, that can cause collision.
Less Maintenance
A small car requires lesser maintenance. Also, the parts of a small car are available at a lesser price, which make them cost effective as well. Moreover, in the big cars, most of the spare parts are expensive, which can make you spend more than you want.
Eco friendly
A small car is more eco friendly than a big car. It emits less pollution and consumes less fuel which makes it environmental friendly.
With all these factors the small cars definitely have an edge over big cars hence; the small car sales keep on increasing at a good rate.…
It is believed that majority of new car sales that take place are due to the well planned marketing strategy of the car manufacturers. However, in reality, it is the other way round. Around 80% of the sales take place due to the buyers’ references or the marketing skills of the salesmen. The advertisements don’t tell the complete story of a car. It is the salesman who does. Therefore, the role of a salesman in selling a car cannot be undermined.